In the digital age, a website is much more than just an online shop window. It is the calling card of any business, the gateway to new customers and a platform for establishing a solid relationship with the target audience. Keeping a website up to date goes far beyond aesthetics or modern features; it's about security, usability and, consequently, long-term success.

Recently, we came across an interview with architect Álvaro Siza Vieira in Expresso. Among the many intriguing topics he covered, he spoke about the concept of the blank sheet of paper and the anxiety that comes with beginning a new project. Siza Vieira takes a notably practical approach to this moment, which can be loosely translated by:

If you're concerned about the performance of your website, you've probably heard about WebP, an image format that is gaining more and more prominence on the web. But what is WebP, why was it created, and how can it improve your site's performance? 

The client always comes first! Valuing the client means, above all, knowing how to listen, understanding their needs and designing a solution that meets their objectives.

With the famous Wimbledon week approaching, it seemed appropriate to bring together two unlikely worlds that, at first glance, seem so different. We wanted to show that they actually have more in common than we think.

As a project manager at a web design and development company, I am surrounded by a group of people with extraordinary artistic talents, whose mission is to create and produce beauty daily. These people, to whom we affectionately call "our creatives," are integral to our company's identity.

In an increasingly digital world, user experience (UX) design has transcended mere functionality to tap into the emotional realms of users.

Clear and constructive feedback is essential to the success of any web design project. As a client, your input shapes the direction and outcome of your website and effective communication with the team or web designer ensures that your vision is translated into an engaging and functional digital experience, as well as achieving the results you want.

In the week leading up to Easter, I had the privilege of attending a performance of Bach's masterpiece, the "St. John Passion," by the Gulbenkian Orchestra and Choir. As I immersed myself in this three-hour masterpiece, my mind began to wander. Observing how the conductor led the orchestra and choir, an apparently absurd comparison began to form: "Is it possible to find similarities between conducting a symphony and developing websites?"