In a digital world where the user's attention is increasingly fought over, small details can make all the difference. Micro-interactions and small animations are essential elements for creating a more agile, engaging and intuitive experience on websites.

User behaviour, and therefore consumer behaviour, is the law and dictates the rules. The increase in the use of mobile devices to surf the Internet has boosted the mobile first strategy in the Communications Departments of all companies, across the board. But is this really the case in all business sectors? Will it always be mobile devices, Kings?

After a few failed attempts and mismatched plans, typical of the hectic schedule December imposes on us all, I finally managed to watch a film my friend had been recommending for ages.

If there's one thing the evolution of design has taught us, it's that the only constant is change. Every year, new challenges, technologies and perspectives redefine what it means to create effective interfaces and memorable experiences.

Recently, we came across an interview with architect Álvaro Siza Vieira in Expresso. Among the many intriguing topics he covered, he spoke about the concept of the blank sheet of paper and the anxiety that comes with beginning a new project. Siza Vieira takes a notably practical approach to this moment, which can be loosely translated by:

If you're concerned about the performance of your website, you've probably heard about WebP, an image format that is gaining more and more prominence on the web. But what is WebP, why was it created, and how can it improve your site's performance? 

The client always comes first! Valuing the client means, above all, knowing how to listen, understanding their needs and designing a solution that meets their objectives.

With the famous Wimbledon week approaching, it seemed appropriate to bring together two unlikely worlds that, at first glance, seem so different. We wanted to show that they actually have more in common than we think.

In an increasingly digital world, user experience (UX) design has transcended mere functionality to tap into the emotional realms of users.